Rudy’s “Country Store” and Bar-B-Q launches “Pink Cup for a Cause” campaign

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Rudy's Pink Cup (Best) - 720

One year ago today, Rudy’s “Country Store” and Bar-B-Q postponed their annual Pink “Cup for a Cause” Campaign to launch Texas “Cup for A Cause” and raised over $180,000 for Hurricane Harvey relief. Today, they are bringing the iconic Pink Cup back to October.

Since launching the first Cup for A Cause campaign in October 2012, Rudy’s has raised over $1.6 million for breast cancer, military charities and hurricane relief. Over the next month, they hope to increase the amount raised by asking guests to donate $1 to their breast cancer charity partners. Guests who donate receive a coupon for a free large drink to be used on their next visit.

“The Cup for A Cause campaign is proof that a dollar can make a difference.” said Pete Bassett, VP of Operations at Rudy’s. “We are grateful to all our charity partners, guests and team members who help us raise funds and awareness during the month of October.”

This October, participating Rudy’s locations are raising funds for:

Chandler, Goodyear and Gilbert – Don’t be a Chump! Check for A Lump!

Colorado Springs & Greeley – UCHealth’s Circle of Hope

Amarillo, El Paso and Lubbock – Panhandle Breast Health
Austin – Breast Cancer Resource Center
Dallas/Fort Worth – National Breast Cancer Foundation
Houston Area – The Rose
College Station, Killeen, Tyler and Waco – Baylor Scott & White McClinton Cancer Center
Corpus Christi, Brownsville, Pharr, Del Rio, Laredo and New Braunfels– WINGS
Oklahoma City & Norman – Oklahoma Project Woman

New Mexico
Albuquerque & Las Cruces – UNM Comprehensive Cancer Center
Most recently, Rudy’s Camo “Cup for A Cause” raised more than $118,000 for various military
charities in May.

About Rudy’s “Country Store” and Bar-B-Q
Since 1989, Rudy’s “Country Store” and Bar-B-Q has been serving up genuine Texas Bar-B-Q to
folks in the Southwest USA. Rudy’s pits are 100% wood fired with oak. Along with time and oak,
Rudy’s cooks with a dry spice that ensures perfectly smoked Bar-B-Q at every visit. It is best
served with Rudy’s famous “Sause.” Rudy’s ships meat and sells its famous “Sause,” rubs and
merchandise online at On social media, follow Rudy’s on Facebook at and on Instagram at 

(News release from Rudy’s “Country Store” and Bar-B-Q)

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