TTU student, Tahoka native to compete in Dr. Pepper Tuition Giveaway Saturday

Local News

(Photo provided by Keurig Dr. Pepper)

LUBBOCK, Texas – A Tahoka native attending Texas Tech University will compete this weekend for a chance to win part of $1 million being awarded in the Dr. Pepper Tuition Giveaway.

Patrick Herrera will compete against three other people during the Big 10 Championship game Saturday evening.

The winner will receive $100,000 in tuition, while the runner-ups will receive $25,000 in tuition.

According to the Dr. Pepper Tuition Giveaway website, Herrera is studying business at TTU.

The Big 10 Championship game airs at 7:00 p.m. Saturday on the FOX television network.

The following is a news release from Keurig DrPepper:

PLANO, Texas (NEWS RELEASE) – Dr Pepper is pleased to announce the 20 finalists who will participate in the 11th annual Dr Pepper Tuition Giveaway during the upcoming College Football Conference Championship weekend. Finalists will take the field during five marquee games and attempt to throw the most number of footballs into an oversized Dr Pepper can in 30 seconds. The winning contestant receives $100,000 in tuition, and the runner-up receives $25,000 in tuition. In total, Dr Pepper will award $1 million in tuition through this year’s program.

The finalists, ranging from 18-24 years old and hailing from across the country, were selected based on video submissions to Dr Pepper explaining how the tuition money will help them make an impact in the world. Finalists include:

Dr Pepper ACC Championship
Stephanie I., Jaidyn M., Hannah P., Jack U.

Big 12 Championship
Cesar M., Teagan Q., Jazlyn R., Ciara W.

SEC Championship
Gilberto C., Andrea G., Kaitlin M., Max W.

Big Ten Championship
Marcus A., Joseph B., Tyler G., Patrick H.

Pac-12 Championship
Destiny A., Sofia O., Ana R., Kinlie W.

“Dr Pepper and college football go hand-in-hand, and the Dr Pepper Tuition Giveaway not only demonstrates our commitment to the sport, but it is also our way of giving back to the fans by enabling them to make their academic goals a reality,” said Derek Dabrowski, Vice President of Brand Marketing for Dr Pepper. “This is an incredible group of finalists, all of whom have big plans to make a difference with the money they are trying to win. We are proud to be a part of their journey, and we can’t wait to see them take the field this weekend.”

To date, the Dr Pepper Tuition Giveaway has provided college students with more than $10 million in tuition, which has enabled them to achieve their goals and realize their academic dreams.

“Entering the Dr Pepper Tuition Giveaway changed my life,” said Nikki Boon, day-to-day manager for a country music artist and a 2010 Dr Pepper Tuition Giveaway winner. “Because of this contest, I was able to attend a fantastic school and pursue my dream of working in the music industry. You never know where life will take you, and I’m so thankful that I took a chance to enter this program.”

Follow or interact with Dr Pepper on Facebook, Instagram @drpepper, and Twitter @drpepper.

About Dr Pepper
Dr Pepper, a brand of Keurig Dr Pepper (KDP), is the oldest major soft drink in the United States. Since 1885, the 23 flavors of Dr Pepper have earned legions of fans that enjoy its unique, refreshing taste. The brand is available in Regular, Diet, Caffeine Free and Cherry varieties. For more information, visit or For the brand’s latest news and updates, follow Dr Pepper at or

NOTE: reached out to Coyne PR (on behalf of Keurig Dr. Pepper) and requested Patrick’s last name. They informed us his last name is Herrera.

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